[Cape Town, 21 March 2013] As part of its strategic expansion into Africa Pick n Pay will open its sixth Zambian store in Luanshya – in the country’s Copper Belt Province. This is a signal of confidence in Zambia’s economic future and takes the total number of Pick n Pay stores outside of South Africa to 95, across eight countries.
The first Zambian store opened in 2010 signalling the South African retailer’s plan to expand and grow its business in the SADC region. Pick n Pay now operates 95 stores outside of South Africa’s borders in countries including Zambia, Mozambique, Zimbabwe, Botswana, Mauritius, and Namibia.
The Luanshya store is the first small neighbourhood Pick n Pay in Zambia. It is 1 250m², and will create employment for 80 people ranging from managers to permanent, and part-time employees.
“The focus of this store will be on groceries, perishables, and fresh foods. There will be a butchery, bakery, hot food section, and fruit and vegetable department. The range of products have been chosen to satisfy the needs of the local Luanshya market and will carry 4 500 lines,” said Pick n Pay Head of Group Enterprises for Africa, Dallas Langman at the opening of the store.
“One of the most gratifying features of our presence in Zambia has been the extent to which we have been able to source much of our produce from local suppliers.
“When we first ventured into the Zambian market, we gave an undertaking to government that we would procure 50% of our goods from local suppliers, as part of our commitment to developing indigenous enterprises and entrepreneurs. In fact, we have considerably exceeded this target and are now sourcing 75% of our stores’ goods from Zambian manufacturers, agents, and importers,” Langman said.
Pick n Pay undertook to source 50% of its fruit and vegetables for the Zambian store from local producers – today this proportion of fresh produce is between 60% and 70%, depending on the season. “We are confident that in time our reliance on Zambian producers will rise above 70% and also prove a valuable source for our stores elsewhere.
“We also committed ourselves to the creation of 1 000 jobs within five years and this target, too, will be exceeded after we open this store and the Ndola store later in the year.” Pick n Pay has also upheld its commitment to promoting Zambian nationals to senior management positions in their operations in the country.
“Our goal in Zambia is to provide local communities with food and household items in a first-world shopping environment, at the lowest prices, and in doing so, to stimulate sustainable local economies and create new economic opportunities for local small-scale enterprises,” Langman said.
“While Pick n Pay may have its head office in South Africa, it is becoming obvious that we are a truly African company.
“Beyond the boundaries of South Africa, there is a rapidly developing community of consumers who are seeking a new shopping experience that offers value, convenience, choice, and exceptional service, Langman said.”
Pick n Pay will continue to grow critical mass in the countries in which it currently operates, while looking at further countries for expansion.