Nicole Kidman is the new face of Jimmy Choo

Hollywood actress Nicole Kidman will appear in Jimmy Choo’s autumn 2013 advertising campaign

The campaign marks the first season that Sandra Choi has been sole creative director of the luxury footwear and accessories brand.

“I’m such a great admirer and feel enormously honoured to be working with Nicole Kidman,” said Choi in a statement released today. “Nicole is one of the finest actresses in the world, who I knew could convey the empowered glamour of the brand. But she is also so nuanced and refined; she brings an attitude of defiance, strength, sensuality and elegance.

The ads, shot by Mikael Jansson, will appear in August issues and are said to have a “cinematic feel that hints at the power and seduction of the Jimmy Choo woman.”

“I’ve always loved fashion, and often use it as a way to get into character,” added Kidman. “There is a lot of complexity, mystery and femininity to the Jimmy Choo woman.” The 45-year-old Australian, who has previously appeared in campaigns for Chanel No.5 and Omega watches, has just finished filming the Grace Kelly biopic Grace Of Monaco , which will hit screens early next year. This week, she’ll begin her tenure as a member of the main competition grand jury at the 2013 Cannes Film Festival.

Though they usually stick to casting well-known models (such as Kylie’s beau Andreas Valencoso and Raquel Zimmerman), it’s not the first time Choo has employed star power – in 2006 the company enlisted legendary musician and Quincy Jones and model and actress Molly Sims.


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