British lifestyle clothing brand, Joules, is opening its first airport store at London Gatwick’s South Terminal.

The unit, which opens on December 13, is the brand’s first in an airport and, if successful, there are plans to roll more out across the UK’s airports in 2014.

Blackjack Promotions has supplied retail sales assistants to get the store up and running for the first five months.

Tom Joule, CEO of Joules, said: “We are thrilled to be opening at Gatwick. With so many people coming and going, it has a truly vibrant atmosphere we can’t wait to become a part of.”


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