Samsung’s First Retail Stores Open In The UK
The first Samsung store will open today. Samsung is planning to open up 60 stores across Europe in partnership with the Carphone Warehouse which will sell exclusively Samsung products.
Samsung Experience Stores have opened already in Germany, Portugal, Netherlands, Sweden, Spain and Ireland but now the UK stores will be opening. The stores will stock Samsung’s full range of mobiles, tablets, laptops, and wearables.
That will feature the new Samsung Galaxy S5 handset, Gear 2, Gear 2 Neo and Fit smartwatches. All of the devices will be avaliable from today. More stores will be opening across the UK and Europe in the coming months but for now the UK stores opening today are below.
Newcastle, Northumberland Street
Liverpool, Paradise Street
Bradford, Darley Street
Manchester, Market Street
Bournemouth, Commercial Street
London, Oxford Street
Cardiff, Queen Street
Andrew Harrison, Chief Executive Officer of Carphone Warehouse said: “We are delighted to have been chosen by Samsung as its preferred European partner for its experience store rollout. In line with the launch of the brand new Samsung Galaxy S5 this week we’re opening the first UK stores, including one in the heart of London’s shopping district on Oxford Street.”
Simon Stanford, Vice President of IT & Mobile division, Samsung Electronics UK & Ireland said: “We are committed to providing the most innovative and exciting shopping experience for our customers and our partnership with Carphone Warehouse allows us to do just that. We will be able to offer a unique shopping experience tailored to our customers’ needs as well as giving them access to our wide portfolio of connected mobile products.”
Samsung has clearly taken the Apple store model and applied it to the Samsung brand, as you can see in the photos. It’s all a little clinical and futuristic but it’s bound to sell a load more devices.
Samsung Opening 60 Retail Stores Across Europe
Following in the footsteps of Apple’s retail stores, Samsung is going to open 60 dedicated stores in Europe. The outlets are going to open in conjunction with Carphone Warehouse but will exclusively sell Samsung products.
Three stores were trialed in Spain in 2013 and it seemed to be a success, so Samsung outlets will be opening on the streets of the UK, Ireland, Germany, Spain, Portugal, Sweden and the Netherlands this year.
CEO of Carphone Warehouse, Andrew Harrison, said, “We are delighted to have been chosen as Samsung’s preferred European partner for their store rollout. Our Connected World Services business will combine Carphone Warehouse’s retailing expertise and systems with one of the world’s biggest brands and will help us make even more lives better through connected technology.”
The stores are going to allow customers to experiment with Samsung products before buying them. On display will be the predictable smartphones and tablets from the company’s Galaxy range, alongside laptops and also some wearable technology, probably the Galaxy Gear.
The two companies believe there is even room to expand the deal in the future, meaning the stores could come to more European countries. Maybe even the USA will see some similar stores in the future. Carphone Warehouse is bringing its extensive retail experience to the partnership.
Although we know Samsung stores will be coming to a number of countries, there’s no confirmation on cities or exact locations. There are seven countries confirmed so we can expect about eight stores throughout the UK at least. Samsung is still being coy about when the stores will be opened as well, but with the success of the Spain store and this announcement we expect to see them opening before the year is out.
Would you like to play around with Samsung products in an Apple Store like environment before buying them? You’ll be able to get your hands on the Galaxy S5 without even having to buy it.