Fortnum & Mason has announced plans to open its first standalone airport store and bar, at Heathrow Terminal 5. The 93 sq m outlet will carry an edit of products from the retailer’s Piccadilly store and is expected to open on 31 October.
The Fortnum & Mason Bar will celebrate the best of Fortnum’s Food Halls at Piccadilly and is due to open in December 2014.
Commenting on the impending opening, Ewan Venters, chief executive of Fortnum & Mason, says: ‘Heathrow is the UK’s hub airport and the first impression of the country for more than 35 million passengers a year. At Fortnum’s we have three centuries experience of serving customers travelling the globe, so it’s fitting we should now serve passengers flying to some of the world’s most glamorous locations, including the likes of New York, Hong Kong and Istanbul, and of course, Dubai.’
The move into Heathrow follows the opening of two new Fortnum & Mason stores over the past 12 months. In November 2013, the retailer opened its first new store in more than 300 years at London’s St Pancras International Station, and in March 2014 it launched its first standalone store outside the UK, in Dubai.