Multi-million pound regional flagship shop to open its doors on Thursday 24 September 2015
LONDON, 2015-7-6 — /EPR Retail News/ — John Lewis has announced today that its new regional flagship shop in Birmingham will open its doors to customers at 10am on Thursday 24 September 2015.

The date marks the completion of the 250,000 sq ft department store, a £35 million investment by John Lewis in the city, which will see the retailer reveal a number of brand new retail experiences across its fashion, beauty and home departments.
John Lewis Birmingham will be the anchor tenant of the new Grand Central retail development. Customers will be able to shop more than 350,000 products from the retailer’s full range, including the latest fashion, furniture, homewares, beauty and technology, in a landmark four-storey building in the heart of the city.
Alongside the retailer’s Place To Eat cafe customers will also have the choice of dining at the shop’s Joe & the Juice. Computer terminals will be available throughout the department store to enable customers to browse and purchase products from the range for next day delivery.
Lisa Williams, Head of Branch at John Lewis Birmingham, said: ‘It is so exciting to be able to announce the opening date of our regional flagship shop. I can’t wait to meet my team of Partners (staff) and start welcoming customers through the doors to what will be our most innovative shop to date.
‘We’ve been so grateful for the support from the community since we announced our plans to open the new shop, and we can’t wait to bring the best John Lewis has to offer to Birmingham on the 24 September.’
Housed in the newly-redeveloped New Street Station, the shop will be one of the most conveniently located department stores in the country. Its station site also ensures that it is ideally located for commuters to collect purchases via’s Click and Collect service when going to and from the station.
Opening hours for the shop will be 9am-8pm Monday-Saturday, and 11am-5pm Sunday with 10:30-11am browsing time.
Notes to editors
The John Lewis Partnership – The John Lewis Partnership operates 44 John Lewis shops across the UK (31 department stores, 11 John Lewis at home and shops at St Pancras International and Heathrow Terminal 2),, 339 Waitrose shops, and business to business contracts in the UK and abroad. The business has annual gross sales of over £10bn. It is the UK’s largest example of worker co-ownership where all 93,800 staff are Partners in the business.
John Lewis – John Lewis operates 44 John Lewis shops across the UK (31 department stores, 11 John Lewis at home and shops at St Pancras International and Heathrow Terminal 2) as well as It is part of the John Lewis Partnership, the UK’s largest example of worker co-ownership and all 30,000 John Lewis staff are Partners in the business. John Lewis, ‘Best Clothing Retailer 2015′ , ‘Best Electricals Retailer 2015′ and ‘Best Homewares Retailer 2015’¹, typically stocks more than 350,000 separate lines in its department stores across fashion, home and technology. stocks over 280,000 products, and is consistently ranked one of the top online shopping destinations in the UK. John Lewis Insurance offers a range of comprehensive insurance products – home, car, wedding and event, travel and pet insurance and life cover – delivering the values of expertise, trust and customer service expected from the John Lewis brand.

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