CHANEL opens new temporary store in Amsterdam

During the renovation of its store on P.C. Hooftstraat, CHANEL has opened a temporary store on the same road. The building, called crystal houses, is conceptualized by acclaimed Dutch architecture practice Mvrdv. The project not only represents a mean architectural feat, but also marks the arrival of the purpose-built luxury flagship store – a longtime phenomenon elsewhere – in the Dutch capital.

The new CHANEL boutique which features a glass facade occupies the lower floors of the building measuring a spacious 620 sqm., while the top floor remains residential.

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Posted on April 29, 2016, in #international, #luxury, #retail. Bookmark the permalink. Leave a comment.

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