Mall of Qatar launches ‘softly’, less than 50% of shops open

Mall of Qatar, Doha’s new shopping concept with 500,000 sq m of retail space, officially opened its doors to the public on Saturday, with 220 stores launch on day one of the “soft opening”.

Officials said the mall is 99 percent leased, with 92 percent currently in the fit-out phase.
“We are opening over 220 stores on our first day, which is 60 percent of the gross leasable area,” said Ahmed Al Mulla, CEO.
He added: “After working towards a goal for many years, seeing it come to life is one of the most incredible experiences. Mall of Qatar marks a new era of shopping in Qatar – merging shopping and entertainment at our regional super mall.
“Mall culture plays a large role in Middle Eastern, and especially GCC society. We are pushing the boundaries and elevating the mall experience with our brand new, and innovative offering.”
When fully operational, the sprawling complex will boast over 500 shops including 100 F&B outlets.
As well as shops, the mall will premiere the world’s first resident troupe – offering mall-wide entertainment with 52 weeks of shows on a 360-degree custom developed revolving stage, as well as a multilevel family entertainment complex.
The mall will also feature a 19-screen Cineplex inclusive of IMAX’s revolutionary laser projection and 12 channel immersive sound system on the region’s largest screen. The cinema will also feature the latest 4D projection technology screen, 7 VIP screens, an 8-lane bowling alley, and in-theatre gourmet food services.

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Posted on December 14, 2016, in #middleast, #retail. Bookmark the permalink. Leave a comment.

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