In pictures: Lacoste opens its largest UK flagship on Regent Street

// Lacoste opens its largest UK store on 182 Regent Street
// The store includes a footwear area, golf, tennis and fitness performance collections

Lacoste has opened the doors to its largest UK flagship store on 182 Regent Street.

The French fashion retailer said that much like its Parisian flagship which opened last year called Lacoste Arena, its new 900 square metre London site is designed “to embody the beating heart of all Lacoste cultures.”

Alongside 4,000 pieces on display, the store includes a powerful footwear area, golf, tennis and fitness performance collections.

It also offers customization services with special colours, initials and cuts, as well as a dedicated space for top customers and a personal shopper service.

Lacoste deputy chief executive Catherine Spindler said: “We are proud to open this new flagship on Regent Street, located in one of the most vibrant and cosmopolitan cities in the world, in the heart of London.

“For us, this opening is a strong signal to our international aficionados. As we did with Lacoste Arena in Paris, 182 Regent Street reflects our ambition to reinvent the customer experience, offering our communities unique experiences in exceptional and unifying locations. In the same spirit, we are also planning to open a new space in New York in 2024 and in Asia.”

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